Total Carbon Offset
6751kg CO2e
Ethical team kits that reflect your values and your brand. Whether it’s a charity challenge, client ride, post work run or employee wellbeing initiative, our custom kits make your purpose visible.
Made from recycled high performance fabrics every jersey, bib and accessory is designed to have minimal environmental impact without sacrificing aerodynamics or moisture wicking precision.
[ About ]■
Custom cycling and running apparel for those who expect more — from themselves and their kit.
For clubs, companies, and brands that care about performance and purpose, we create sustainable teamwear that lasts longer, performs better, and reflects your values.
We believe in honest design, fair pricing, and doing things properly — no shortcuts, no greenwashing. With over a decade of experience in award-winning sustainable sportswear design, we’ve outfitted athletes at every level, from Olympic competitors to weekend riders. That expertise drives our approach: high-performance custom cycling kit built on transparency, responsibility, and results.
Better Sportswear Starts Here.
Our Kit
Designed for teams that want performance and sustainability, using lightweight recycled fabrics (made from post-consumer plastic bottles) and technical design. Customise every detail for your club, charity event or corporate team:
Colours & Patterns: Match your brand.
Logos: Sublimated for longevity.
Fit Options: Race slim or classic.
Designed to bring teams together and celebrate you.
From our 100% organic cotton cycling cap to our UK knitted recycled socks, we’ve got your teams accessories covered.
Ethically made in Europe our recycled winter long sleeve garments, gilets and jackets are all customisable with team/event branding through eco-friendly sublimation printing.
Tailored fit for aerodynamic riding positions they feature reflective details and have been developed with professional cyclists.
Built for teams who want to feel good, look sharp and make a positive impact with every mile. Crafted from premium recycled fabrics and made ethically in Europe, this is performance kit that works as hard as your team does.
Whether you’re taking on a charity race or powering up a workplace wellbeing challenge, our vibrant, breathable designs bring your brand to life.
With full transparency and Certified B Corp standards behind every piece, you can run fast, feel proud and champion the planet at the same time.
Your crew deserves kit that works as hard as they do. Our crew kit combines everyday comfort with standout sustainable design, using premium recycled fabrics and ethical European production.
From support teams to event volunteers, each piece keeps your crew looking sharp, feeling confident and ready for anything. With bold branding options and B Corp–certified standards behind every stitch, your crew won’t just show up — they’ll elevate the whole event while championing your sustainability story.
Customise your kit while supporting ethical production. Whether you’re training for a century ride, racing for a podium finish or raising funds for a vital cause, gear up with a kit that matches your ambition and your values.
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Our Founders
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Bringing a wealth of experience in operations and strategic management Guy’s career within the cycling industry has been spent streamlining processes and delivering complex projects, Ensuring that every client partnership runs as seamlessly as his own race day prep—from first conversation to final delivery. Outside the boardroom, he’s an accomplished endurance athlete, having completed 10 Ironman triathlons and proudly represented Great Britain at age-group level. Guy combines his professional expertise with his personal passion for sport to help deliver meaningful, high-impact cycling kit that engage teams and aligns with their values.
Guy Whitby
With over a decade of international experience in performance apparel, her career has included roles with major brands such as Umbro and creative direction at Presca Sportswear, where she steered product innovation and brand design. Lily has been recognised by The Independent, Drapers, and 220 Triathlon for her award winning work. Committed to ethical manufacturing, equality in sport, and designing kit that performs, inspires and does good, Lily leads The Long Run Club with the belief that well-designed gear can help teams ride further—both physically and morally.
Lily Rice
[ TESTIMONIALS ]"A BIG thank you for the kit, it’s fantastic and everyone is happy with them."
“Perfect, arrived on time, fantastic quality, and received great feedback from everyone who received one”
"The finish looked great and they were very comfortable to wear for many hours each day."
“All riders commented how much they liked the clothing”
[ FAQ ]Common Questions
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Our cycling kit is made from high-performance recycled fabrics, ethically produced in Europe, and packaged in biodegradable materials. We offset carbon emissions in line with ISO standards and provide an impact certificate with every order—so your team can pedal with purpose. We are also B Corp so you know we’ve be independently checked. We’re really happy to answer any specific questions about our products and values.
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Absolutely. Whether it’s your logo, team colours or a bold design that tells your brand story, our design team will make sure your custom cycling kit looks professional, feels amazing, and reflects your sustainability values.
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We only partner with trusted European manufacturers who meet strict labour and environmental standards. Our B Corp certification means we’re held accountable for every stitch, seam and supply chain decision.
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Yes, and then some. Our award winning kit is designed with moisture wicking and all-day comfort in mind—perfect for everything from charity rides to century challenges. Sustainable kit shouldn’t mean second best.
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From design sign-off to delivery, it usually takes 6–8 weeks. If you’ve got a big charity ride or corporate event coming up, we’ll keep everything on track and communicate clearly so your team is ready to roll on time.
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No but for 10 pieces and beyond you’ll receive our most competitive prices. This helps us balance efficiency, affordability and sustainability while ensuring your team looks united on the start line.
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Of course. We offer a full size range (including women’s-specific fits) so everyone in your team feels comfortable, confident and proud to wear the kit.
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With every order you’ll receive a bespoke sustainability report. It shows how much carbon, water and waste has been saved compared to conventional kit. Perfect for sharing with employees, stakeholders or your CSR report.
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Our kit is built for endurance. From charity sportives and corporate cycling challenges to long-distance training rides, it’ll keep your team feeling good, looking sharp and aligned with your ESG goals.
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Because we combine performance, planet and people. With award-winning designs, ethical production, measurable impact, and a love of sport, we make sure your team kit isn’t just something to wear—it’s a story to share.
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